Archive

24 Nov I am looking for a creative way to deal with a common problem. The owner needs to sell the business. The value of the business depends on the owner’s continued involvement for at least 18 months. The owner is not amenable to employment and the buyer does not want a consulting agreement. Any ideas?

The first thing I'd try is to find out what the specific issues of consulting verses employment of the selling and buying parties were. Talk with each of the parties; find the common ground in the specifics of what they both agree on. I'd then...

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24 Nov I’m considering offering teleclasses to my employees so they can learn new things. Is there an advantage to doing it this way rather than holding a company retreat or similar and doing it in person?

There are several advantages to a teleclass if your company is large enough to support it. You can reach a wider audience for less cost. It's more environmentally sound to not have people traveling all over the place. People can review later if they want....

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24 Nov I have a small fashion boutique store and after being at my current location for 3 years, my landlord has raised my rent and I simply cannot afford to stay here any longer. I have looked around for a new home for my store but the asked rent is too high for me. I would love to be able to negotiate with my existing landlord but need help with the strategy. What can I say to him so he will agree to reduce the rent?

First of all, keep in mind that real estate works in cycles. By agreeing to a longer-term lease with your landlord, you might put yourself at a slight disadvantage in the future, let that idea alone for now. Remind him that it won't be easy...

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24 Nov We are open 6 days a week, today being Wednesday; we might get 2 people in all day. This trend has been happening since January of this year, every Wednesday the same. My question is do you think it would hurt my business to go ahead and just close on Wednesdays?

You need to consider whether it's worth the time to stay open. Do you have a large electricity output? Are there costs associated with operation that need to be offset by actual customers on a daily basis? Is there a reason for the slow day...

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24 Nov What is a USP?

A USP is an acronym for “unique selling proposition.” Basically, it's a concept that originated in the 1940's and the idea is that every advertisement makes a proposition to the customer that suggests that buying the product or using the service will grant them a...

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